‘Social Media Marketing: 300,000 direct referrals driven by merging social media and brick-and-mortar programs’ – MarketingSherpa Case Study
Courtney Eckerle says, “As 24 Hour Fitness continued an expansion, the marketing team wanted to use social media to drive new memberships. Unlike their current brick-and-mortar system, social media allowed a more powerful referral, directly from a friend or family member.
See how this effort was able to drive more than 300,000 direct referrals while integrating social media with the existing in-store system“.
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