‘Have You Done These 5 App Store Optimizations?’ – ‘Marketing Land’ Article

Ashley Kemper says, “App Store Optimization (ASO), while still a relatively new venture for many marketers, is one of the best ways to promote a new or existing app on a lean budget.

The first and most critical component to ASO, of course, is developing a phenomenal product that people will not only want to use, but will want to share and evangelize on your behalf.

Completing basic ASO will give your app a fighting chance to succeed in the app marketplace, but achieving Flappy Bird or 2048 levels of success mandates a product that is useful, addictive, or both”.

Have You Done These 5 App Store Optimizations?

Marketing Land