Jill Bastian says, “When you send an email for your business, you expect it to simply appear in your subscribers’ inboxes, right? Well, there’s a lot more to getting email delivered than you may expect. Email Service Providers (ESP), like VerticalResponse, do a lot to ensure your email makes it to the inbox, but you play a part in delivery, too. This infographic outlines dos and don’ts you should follow to help your emails make it into the inbox, rather than the dreaded Spam folder“.

The Dos and Don’ts of Email Delivery

VerticalResponse Blog

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