‘Soon You’ll Be Able To Buy Stuff Via Twitter’ – ‘ReadWrite’
Selena Larson says, “After months of speculation and high-profile hires, Twitter is finally moving into e-commerce. On Monday, the company announced it is testing a way for users to buy stuff directly from a tweet.
Rumors of the company’s move into payments have circulated for months. Now, Twitter joins Facebook in testing a “Buy” button functionality that enables users to purchase things from their mobile device with just a few taps.
The test will let people click “Buy” on tweets from a small set of nonprofits, retailers, and musicians. Only a “small percentage” of U.S. users will see tweets with “Buy Now” buttons, but it plans to expand the test’s reach over time, the company said in a blog post“.
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