Danny Chadburn says, “In the UK, every vehicle over three years old used on public roads must undergo a test to check it’s roadworthy.

It’s known as the MOT (Ministry of Transport) test and, like death and taxes, it’s inevitable.

You rarely hear any major protests from car owners – the last thing they want is for the various bits of steel, aluminium and electrical wiring to fall apart when they’re travelling at 70mph down the A31.

They understand it’s in their best interests to give their car a thorough check-up every so often – it would be marvellous if every website owner felt the same way, introducing a regular COT (Content Optimisation and Taxonomy) test”.

Conducting a content check-up

‘Econsultancy’ Blog

Sharing is caring