‘Retargeting Marketing: 278% conversion rate lift in 60 days’ – MarketingSherpa Case Study
David Kirkpatrick says, “Retargeting, also called remarketing, can be a very powerful tactic, particularly in the complex B2B sale.
This MarketingSherpa case study takes a look at a straightforward retargeting campaign that led to a 278% increase in conversion for a requested demo over the first 60 days of the effort“.
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