‘4 Emails Your Service-Based Business Should Send’ – VerticalResponse Blog
VR team says, “Whether you’re a fitness coach, a dentist, run a plumbing company or a computer repair business, as a service-based business, your email marketing needs and desired outcomes may not exactly fit that of a retailer. We’re here to help our service-based clients with a little email inspiration. To get your creative juices flowing, include these four emails in your marketing efforts.
Contests
Send an email that promotes a social media contest. Contests offer low-cost opportunities to attract customers to your business, increase “likes” on Facebook and help you solicit testimonials.
For example, Jorgensen Orthodontics ran a pumpkin carving contest on its Instagram page. One of the categories participants could enter was “best pumpkin with braces.””.
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