Jason Siffring says, “So you’re thinking about implementing marketing automation?

Don’t do it… yet.

Marketing automation (MA) software can add to your workload, alienate important prospects, and cause you to add hundreds of dollars to the swear jar.

Or… it can deliver real, positive ROI.

The difference is planning.

So don’t buy into a marketing automation solution until you’ve created a plan for implementing it. I know that’s sounds obvious—like “don’t build a house without a blueprint.” But it’s true—and too often ignored”.

So You’re Thinking About Implementing Marketing Automation

MarketingProfs

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