‘10 Essential Tips for Creating Mobile-Friendly Emails’ – ‘Copyblogger’ Blog
Rob Walling says, “Each time you send an email, you should be aware that a huge portion of your subscribers are going to open your message on their phones or tablets — not on their desktop computers or laptops.
It seems that every other week a new study cites an overwhelming number of people who read emails on their mobile devices — 51 percent according to Litmus, 66 percent according to Movable Ink.
The numbers vary, but the savvy content marketer knows that overlooking mobile-friendly emails is a big mistake”.
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