‘How To Write A Business Blog That Actually Gets Read’ – ‘Business 2 Community’ Article
Liz Murphy says, “Okay, so we’ve told you why your business needs a blog, reinforced the importance of writing well and even shared some sweet hacks on how to streamline your blogging process. But let’s cut to the chase – just like your fancy sushi lunch doesn’t count unless you Instagram it, what’s the point of putting time and energy into a blog if no one is going to read it?
Duh. There isn’t a point. So if you want your blog to capture attention, there are three critical factors you need keep in mind before you put your virtual pen to paper. Those factors are content, presentation and promotion“.
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