‘Small Business Email Gets Personal’ – ‘Website Magazine’ Article
Derek S. says, “Today, consumers are demanding a personalized experience more than ever and merchants not delivering one will soon find themselves falling behind the competition.
ShopKeep, a cloud-based technology provider to small and independent businesses, has recently announced a new integration with popular email marketing solution MailChimp.
The new integration enables ShopKeep merchants to engage with their consumers through customized email messages that are based on insights from their purchasing behavior. In order to efficiently send personalized emails to each consumer ShopKeeper merchants can synchronize their email lists with MailChimp and allow the email marketing system to pull consumer data form their system“.
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