‘3 Important Sales Trends And Predictions For 2015’ – ‘Business 2 Community’ Article
Dave McLaughlin says, “Here are three trends I see in the sales world, paired with predictions on where those trends will take us. I welcome any feedback in the comments.
TREND #1: Content Fatigue / Focus
We’ve learned our lesson that so-called snackable content does not create any value, and all those empty content calories are killing the platforms that previously served as places to identify compelling new ideas. Twitter used to be rich with rewarding content, but now I have to scroll for several minutes before I find anything worth dipping into. And LinkedIn blogging went from sharp and provocative to “look at me” noisy in less than a year“.
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