Tim Ash says, “Each year, digital marketers find themselves trying to do more with less. With mobile technologies maturing, analytics entering a decade of being democratized, and personalization technologies enjoying increasing adoption, online marketers have never needed to learn more and do more just to keep up.

While new advancements and opportunities arise constantly, the beginning of a new year always seems to be a good time for planning and goal setting. If you share responsibility for the success of a website, here’s a list of seven ideas you may want to include in your 2015 resolutions.

1. Provide Consistent Multi-Channel Experiences

Multi-channel isn’t just a buzzword – it’s a reality. Your prospects and customers use various channels to interact with you: your website, mobile site or app, email, social media, phone and brick-and-mortar stores. Their experiences in each affect their perception of your company”.

7 Resolutions For Higher Website Conversions In 2015

Marketing Land

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