Martin Beck says, “A large majority of marketers plan to increase their spending on social media marketing — both paid and organic — in 2015, according to a new survey.

Salesforce Marketing Cloud polled 5,035 global marketing professionals about their budgetary plans for digital marketing and found that 70% plan to boost spending on social media advertising this year. The same percentage plan to spend more on social media marketing overall and 67% will spend more on social engagement.

Those were the top three results in marketers’ priority chart in the 2015 State of Marketing report, which was released today”.

Survey: 70% Of Marketers Plan To Boost Social Spending In 2015

Marketing Land

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