Andy Eliason says, “When Pinterest emerged as a popular and effective network for reaching new customers, businesses jumped on the new platform as fast as they could, filling up boards with pin after pin of content.

Naturally, with so many new pins demanding attention every day, people with something new or original to say were getting buried under the sheer weight of the constantly growing content.

With so many companies still vying for a limited amount of attention, pinners need to do something to stand out from the crowd. It’s not enough that the pin looks good… It also has to accomplish something tangible, and it has to make the most of Pinterest’s unique characteristics.

If you’re still just pinning images for the sake of adding content every day, you might as well refocus your time on other marketing channels.

Just a bit of know-how and practice, however, can generate the kind of pins that engage other users and drive traffic to your website. There may be millions upon millions of pins going up every day, but you can still make yours stand out”.

The Perfect Pinterest Formula for Growing Your Following

MarketingProfs

Sharing is caring