Ryan Scott says, “Social media is one of those marketing channels that can be very powerful … or very boring. You’ll either have a lot of success interacting with your customers, or you’ll see little results. Few do social media really well, and those who do see great things come from it. But for everyone who does social media well, there are hundreds of others seemingly spinning their social wheels with no results.

For many, social media is simply a place to post links to content they’ve created in hopes that thousands will see it, click through, and share with their followers. So they have profiles on every network, and every network looks exactly the same; line after line of self-promotion. This is not going to bring results.

Half-heartedly sharing your content on social media is not social media marketing. It’s spamming.  (tweet this)

Social marketing is a lot of work, and it takes time listening and responding. It’s social, and anything social takes an investment of effort and skill”.

How to Learn Social Media Marketing: 41 Resources for Beginners

HubSpot

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