Olivia Dello Buono says, “Imagine for a second that the check engine light in your car comes on. It’s time for a tune-up. After a brief Google search, you discover a service station nearby that’s offering a deal for first-time customers — and they have free coffee. Score! You’ve landed on what seems to be a gold mine.

Consumers these days know how to find exactly what they’re looking for online. And why shouldn’t they? With a world of information at your fingertips, hunting down the perfect pizza joint, hair salon or coffee shop is easier than ever.

Now that consumers have so many options, it can be difficult for business owners to maintain the loyalty of their customers.

Building Customer Loyalty: 3 Tips To Get Customers To Stay

Aweber Blog

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