‘The 4 Pillars of Stellar Video Marketing’ – ‘Entrepreneur’ Blog
Mitch Meyerson says, “Video marketing is a powerful tool for getting more visibility more quickly, so you can get your message out, attract your ideal clients, make more money, and have more impact. It’s been reported that your chances of getting a page-one listing on Google search increase by 53 times when you use video.
Video marketing is relationship marketing: crucial for connecting, building loyalty and developing the “know, like, and trust” factor which is so important when doing business online.
To be effective with video, the emphasis needs to be on your marketing strategy. You must ask: What’s the goal of the video? What business objective will it accomplish? Who will be viewing the video, and what do you want the viewer to do after they watch it? Think strategy first, and tools, equipment and technology later”.
Comments are closed.
