Ciara Wood says, “Interaction between software developers and digital marketers may be limited, but spending time learning about how software developers spend their days can offer digital marketers some useful insights into how to better structure their own work.

In essence, five things help software developers to make their work a success: perfect planning and clear communication,complete organization, keeping ahead of the game, flexibility, and rigorous testing.

1. Perfect Planning and Clear Communication

From coordinated marketing campaigns to developing a new mobile application, every project starts with planning. After all, if you fail to plan, you plan to fail.

Ensuring that all stakeholders are involved from the very beginning is essential if everyone is to understand the overall aims and objectives, and make a project succeed”.

Five Things Digital Marketers Can Learn From Software Developers

MarketingProfs

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