Patricio Robles says, “Search and social are frequently seen as two distinct marketing channels, but that could be changing.  

The world’s largest search engine, Google, and one of the world’s most prominent social platforms, Twitter, have announced a new partnership that will integrate social content more deeply within the search experience.

Thanks to the partnership between the two companies, today, mobile users in the United States may see tweets highlighted in search results.

In the coming months, tweets will make their way to SERPs in other languages and on desktop.

Google and Twitter partner to bring tweets deep into the SERPs

‘Econsultancy’ Blog

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