Patricio Robles says, “Can’t find a good .com domain for your company?

Thanks to new top-level domains, there is more opportunity than ever to find a catchy, highly-brandable domain name that’s still available for registration.

But is using a new top-level domain instead of a .com domain a good idea?

According to a survey conducted by Nielsen and sponsored by ICANN, the agency that runs the internet domain name system, the answer right now looks to be a resounding “no!”

Nielsen polled 6,100 adults around the world who use the internet for at least five hours a week and more than half (54%) were unaware of new top-level domains like .email, .photography and .realtor“.

New top-level domains struggle for recognition

‘Econsultancy’ Blog

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