Larry Alton says, “Many local businesses shell out thousands a month for marketing, even though their efforts don’t bring any return on investment That’s just one of the many marketing mistakes that small, local companies make all too often.

The marketers for these companies are usually either inexperienced with marketing techniques, or they’re immersed in the old marketing ways and unaware that their tactics need to change.

However, if local businesses want to see an ROI with their marketing efforts, they’ll need to transform their current techniques“.

Marketing for Local Business: Are You Making These Mistakes?

Business.com

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