‘10 steps to better content distribution’ – ‘Econsultancy’ Blog
James Carson says, “We’ve heard that creating content has never been easier, but this throws up its own challenge. With so many options for audiences, getting your content seen is still a real challenge.
That’s why I wanted to write the Econsultancy guide to content distribution.
With my tongue in my cheek I prefixed the headline of the guide ‘How to Go Viral’.
We can hardly guarantee our content will ‘go viral’, but with all the success of publishers due to social sharing, I feel it’s an idyllic goal for content marketers.
But what are the key steps to getting your content distributed and (hopefully) reaching this goal? I’ve put 10 steps together below.
1. Use a shareable content framework
Is there a secret formula for creating content so it will go viral? No, but there are ways we can frame our content so it increases the likelihood”.
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