Michael Georgiou says, “Over the last few years, personal branding has gone on from being an additional responsibility to one of the top priorities in marketing a business.

Over the last few years, branding has gone on from being an additional responsibility to one of the top priorities in marketing a business.

The reason being: Customers are looking for more than just a product. They’re looking for a personable brand to buy from. This is why it has become extremely important for entrepreneurs to brand themselves, too.

Entrepreneurs are competing for resources and opportunities that enable them to tell their story and build their reputation. If you’re an entrepreneur who isn’t actively branding himself, rest assured that your competitors will waste no time in branding you, which may hurt your image, company valuation and bottom line“.

6 Ways Entrepreneurs Can Successfully Brand Themselves

‘Entrepreneur’ Blog

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