Katie Carlin says, “The publishing industry is nothing if not dynamic, evolving and adapting on a daily basis. Everything from content format to technical infrastructure are shifting toaccommodate digital readers, increase circulation, and drive more revenue for advertisers.

So which trends are the hottest right now?

Mobile Madness

There’s no question that the use of mobile devices has skyrocketed, with more and more people consuming content on smart phones, tablets, and now—even watches. With this change in reading behavior, comes an intolerance for content that isn’t mobile ready, to the point that 27% of readers will leave a site if it isn’t mobile-optimized. Re-engineering websites around responsive web design and dynamic content has become the rule, not the exception for publishers“.

4 of The Hottest Trends in Publishing Right Now

HubSpot

Sharing is caring