‘A Cold Email Formula That Gets Responses and Generates Leads’ – ‘Business.com’ Blog
Justin McGill says, “Being the founder of a company that specializes in cold email, we have seen everything that works and all that doesn’t. By “works,” I mean emails that generate responses and leads.
We have several different formulas for cold emails, but one in particular we call the “QVC” formula.
- Q = Question
- V = Value prop
- C = Call to action (CTA)”.
A Cold Email Formula That Gets Responses and Generates Leads
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