Bethany Cartwright says, “When you’re sifting through your News Feed, what tends to catch your attention? More likely than not, it’s YouTube videos, pictures, animated GIFs, and other visual content, right?

This isn’t to say text-based content isn’t important. After all, you’re reading this post right now.

But what this does mean is that creating visuals such as infographics, charts, graphs, animated GIFs, and other shareable images will do wonders for catching your readers’ attention and enhancing your text-based content.

I know what you might be thinking: “I don’t know how to design awesome visuals. I’m not creative.”

Hi. I’m Bethany, and I will be the first to tell you that I’m not naturally artistic. And yet, I’m doing data visualization at HubSpot, where I spend most of my days creating infographics and other visuals for blog posts“.

Color Theory 101: How to Choose the Right Colors for Your Designs

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