Bill Cates says, “I want to talk about having fun with referrals. Yes, you read that right. You can actually have fun in the process of generating sales referrals. And when you make it fun, everything gets very easy and feels very natural.

Let me give you a few examples.

1) Oh, I’ll Take About 100 People.

Art is a financial professional in Baltimore. When he’s asking for referrals he says to his clients, “You know, I’m looking for about a hundred people,” and of course his clients laugh and say, “Art, I don’t even know a hundred people.” He replies, “Okay, okay, I get it — that’s too many. Well, how about five?” And now all of a sudden five introductions doesn’t seem so bad.

Now that’s his personality. You want to do something that fits your personality. (By the way, if you don’t have a sense of humor you can probably stop reading this blog post right now and move on.)

2) Who Would You Not Call?

If you’re working a niche market, gather together a list of individuals your customer knows — fellow business owners, executive acquaintances, etc. You might even create your list from your customer’s LinkedIn connections“.

3 Ideas to Generate Sales Leads While Having Fun in the Process

HubSpot

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