‘7 Reasons Your Audience Isn’t Connecting With Your Brand’ – ‘Entrepreneur’ Blog
Aaron Agius says, “With the growing prominence of digital marketing, customers are coming to expect a more personalized experience, and today’s savvy brands are doing everything they can to measure up.
If you don’t connect with your customers in a personal way, you’ll fall behind competitors that do. That’s just the way business works these day. So whether you’re a startup or an enterprise corporation, you’ll find that personalization is more important than ever before.
But what if you’re trying to connect but the audience just isn’t receptive? This can be discouraging. Luckily, you can often pinpoint the reason why your audience isn’t connecting with your brand, and if you fix the issue, people will be more than happy to engage with you in the future. Here are seven common reasons:
1. You’re too self-centered.
Dale Carnegie once said, “You can make more friends in two months by being interested in other people than in two years of trying to get people interested in you“.
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