Andrea Francis says, “Every marketer has a story about getting penalised by Google. Evidence suggests that though many websites have been penalised (not just by the big updates, but also by one of the thousands of tiny little manual Google updates), the average marketer or webmaster hasn’t noticed. According to Kissmetrics, only 5% of penalised websites are submitting a reconsideration request every month to recover their rankings.

Since we are all reliant on search engines for traffic, we have to stay in the know about the latest updates — and make changes if we’re affected. Not only is it good common sense to keep abreast of the updates, but it can give you the competitive advantage if you can recover faster than others. Double win!

Thankfully, there are plenty of free tools out there to help even the busiest marketer watch out for these dreaded silent traffic killers. Keep on reading to learn what you need to do to ensure your SEO stays agile and ahead-of-the-game at all times”.

Hit With a Google Penalty? Here’s How to Quickly Diagnose & Fix Your Issues

HubSpot

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