‘Top 10 Advertising Blogs You Must Follow Now’ – ‘Business.com’ Blog
Timothy Schmidt says, “On September 7th, 1982, David Ogilvy, founder of the iconic agency Ogilvy & Mather, sent an internal memo to all of his employees.
Sparsely titled, “How to Write,” Ogilvy laid out his commandments for producing clear and efficient written messages. Among them (at number five) was the simple doctrine, “Never write more than two pages on any subject.”
Surely then, Ogilvy would have loved the blog. Concise (usually under 1,000 words or less), covering only one topic and always endeavoring to add value. The blog has become a mainstay in today’s digital marketing toolbox“.
Comments are closed.
