‘Dun & Bradstreet Overviews Three Approaches to Building an Omnichannel Marketing Strategy’ – MarketingSherpa Blog

Andrea Johnson says, “How do you create marketing that engages every member of your audience in every marketing channel? During MarketingSherpa Email Summit 2015, Jeannine D’Allegro, Global Digital Senior Vice President of Marketing, and her colleague Jacquelyn Kearns, Senior Vice President, both of Dun & Bradstreet, gave Courtney Eckerle, Managing Editor, MarketingSherpa, a brief overview of how their organization went about it“.

Dun & Bradstreet Overviews Three Approaches to Building an Omnichannel Marketing Strategy

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