‘5 ways to bring your email marketing strategy out of the Jurassic Period’ – ‘Mashable’

Karissa Bell says, “”That thing out there … that is no dinosaur,” exclaims Chris Pratt’s character, Owen, in the movieJurassic World. Can the same be said about your email marketing strategy?

If your methods are outdated, you’re probably not seeing value from your email campaigns. A few quick fixes, however, can bring your strategy out of the Jurassic Period and into the 21st century. Here are five to get you started (warning: more dinosaur jokes ahead):

Even raptors learned how to open doors, showing how important it is to evolve as time progresses. In today’s multi-screen, on-the-move world, evolving your email marketing strategy to cater to mobile is a change everyone should be making“.

5 ways to bring your email marketing strategy out of the Jurassic Period