‘How to Compete With a Billion-Dollar Business on Google’ – ‘Entrepreneur’ Blog
Jason Parks says, ““It’s not the size of the dog in the fight, it’s the size of the fight in the dog.”
If you are determined to create a killer search-engine-optimization strategy, take Mark Twain’s quote to heart. With the proper strategy and execution, your company has the potential to compete with a billion-dollar business on Google’s search engine and ultimately prevail as the underdog.
Herb Brooks was the coach behind the bench in one of the greatest upsets in sports history when the U.S. Olympic Hockey team defeated the Soviet Union in the 1980 Lake Placid Olympic Games. Brooks was famously quoted saying, “Hard work beats talent when talent doesn’t work hard.”
Even if the opposing team has hundreds of thousands of dollars allocated to their marketing budget, that doesn’t mean much if they aren’t looking at the most effective way to enhance their search engine optimization“.
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