Rainmaker team says, “Tara Gentile is a very smart entrepreneur who’s just published a short, affordable book on one of Brian Clark’s favorite topics — listening. It’s a critical skill for developing products and services.

Once Brian got into the product and software game, he started with an audience, rather than the product or service. This gave Brian a group of real people to listen to and learn from, even as they learned from him.

Whether or not you start with building your own audience, you’ll need to learn the art of observation. Tara chats with Brian today about her own processes for and experiences with listening to win“.

Listen to Win: How Actionable Observation Provides Profitable Answers

‘Copyblogger’ Blog

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