‘Why Sharing Can Power the Future of Marketing’ – ‘Entrepreneur’ Blog
Brian Honigman says, “Marketing has always been about the sharing and spreading of ideas, and as the mediums we choose to communicate with have changed, so has the nature of sharing.
Bryan Kramer’s insightful and perceptive book, Shareology takes a broad forward-thinking look at the nature of sharing in the wake of current trends in communication, technology and human psychology and helps extrapolate the impact these changes will have on marketing.
He has already made a name for himself with his highly influential work in the digital marketing space and his founding of the #H2H business movement (inspired by his previous book There Is No B2B or B2C: It’s Human to Human #H2H)“.
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