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Content marketing thrives on understanding your audience and creating valuable, engaging content tailored to their needs. Consistency and optimization across platforms amplify reach and build trust. Semrush has published ‘The Ultimate Guide to Content Marketing Best Practices’. Dana Nicole says, “Here are 15 activities to consider... [Read more]

Content organization involves structuring and categorizing information for easy navigation and accessibility. It enhances user experience by presenting content logically, improving engagement and clarity. Content Marketing Institute contributor Robert Rose has published an article on optimizing content organization for 2025. He says, “Optimizing... [Read more]

The latest The SERP’s Up SEO podcast episode is titled ‘How to do SEO & marketing for sub-brands’. The Wix team says, “How do you balance multiple sub-brands while ensuring your parent brand stays at the top of the SEO leaderboard? When do you actually create a sub-brand? Hint—it comes from the people,... [Read more]

Last year, Eric Holmlund launched an AI tool called : AI Children’s Book Maker. The software works very well, and early customers have already used it to publish over 1000 books. Now, after many months of solid work on enhancing it, he has just released the brand new AI Children’s Book Maker 2500, which, Holmlund reports, is 100X more powerful... [Read more]

Backlinks boost a site’s authority and credibility, signaling trustworthiness to search engines. High-quality backlinks improve search rankings and drive organic traffic. Semrush has published a new video ‘How to Create Backlinks to Your Site’. It covers the following: What are Backlinks and how do they work? (Definition & Importance) Why... [Read more]

This is a reminder for the DMI webinar to be held on November 21, 2024. Podcasts are an effective tool for business growth, allowing brands to connect with audiences on a personal level and share valuable insights. They help build brand authority, foster customer loyalty, and expand reach through engaging content. Digital Marketing Institute is hosting... [Read more]

AI-powered customer journey maps analyze data to visualize customer behaviors and preferences, enabling personalized experiences. They optimize engagement by predicting needs and identifying friction points. HubSpot has published ‘The Ultimate Guide to Creating AI-Powered Customer Journey Maps‘. Taylor Cromwell says, “In this article,... [Read more]

Ahrefs has published a new video ‘Debunking 11 Common Digital Marketing Myths You Thought Were True’. The Ahrefs team says, “With over 100 years of combined experience, our panel of digital marketing experts debunk 11 common myths that people actually believe. From the power of social media vs. websites, to the future of SEO and AI... [Read more]

This is a reminder for the Adweek webinar to be held on November 21, 2024. Shopping and retail trends are increasingly driven by personalization and sustainability, with brands using AI to create tailored experiences that cater to individual preferences. At the same time, eco-conscious consumers are pushing retailers toward greener practices, favoring... [Read more]

YouTube monetization allows creators to earn revenue through ads, memberships, and sponsored content on their channels. It requires meeting platform criteria like subscriber count and watch hours to unlock earning opportunities. The latest ‘HubSpot Marketing’ video is titled ‘The Latest Ways to Monetize on YouTube!’. This... [Read more]

B2B social media marketing focuses on building professional relationships, showcasing expertise, and generating leads through platforms like LinkedIn and Twitter. It emphasizes value-driven content to foster trust and drive business growth. Convince & Convert contributor Hannah Tooker has published an article featuring B2B social media marketing... [Read more]

Organic search analytics involves analyzing unpaid search engine traffic to understand user behavior, optimize keywords, and improve website performance. It helps businesses refine SEO strategies, enhance visibility, and drive meaningful engagement. Content Marketing Institute contributor Dennis Shiao has published an article featuring useful strategies... [Read more]