Google has indexed a couple of months of Blog data but it is developing it into a complete search engine.


Google recently launched their Blog search engine, and at present ads are not displayed in blogs. It has developed a blog search tool and indexed a couple of months Blog data. But eventually it is to be developed into a complete search engine.

Google is trying to find out what people search for on the Blogs and is expected to use this search engine to generate revenues by targeting the audience based on what they are searching.

Both Yahoo! and MSN are expected to launch their Blog searching tools now that Google has started it. Research analysts say that more than 20% of active web users in the United States alone either Blog or read blogs.

Jeff Reynar, product manager for Google Blog Search, talked about Google’s upcoming plans with this product and said, “We want to begin the process of seeing what people want from a Blog search product and how they use it. Right now, it’s in a testing state”.

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