The number of European online shoppers is growing steadily, according to Forrester Research. Books, leisure travel, and CDs continue to be the most popular goods online.


The number of European online shoppers is growing steadily.

“The largest increase in the number of online shoppers can be found in Southern Europe, while there’s only limited growth in Germany, the UK, and the Netherlands. Books, leisure travel, and CDs continue to be the most popular goods online.” [source]

This report includes figures available in downloadable PowerPoint and/or Excel spreadsheet format.

To buy the Forrester Research Report (5 pages) entitled, “Southern Europeans Increase Their Online Shopping” for $249, click here.

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