eStara has launched a “Click-to-Chat” application. Online shoppers can use the Click-to-Chat service in addition to the Click-to-Call solution and directly communicate with a human customer service representative at eStara.


eStara has launched a “Click-to-Chat” application. Online shoppers can use the Click-to-Chat service in addition to the Click-to-Call solution and directly communicate with a human customer service representative at eStara.

John Federman, CEO of eStara, said: “For high-value and complex sales transactions, voice is still preferred by an overwhelming number of online shoppers. However, there’s also tremendous value in providing customers with options, like text chat, in order to handle lower-value sales or service-oriented inquires”.

Federman added, “Combined, these solutions empower customer service representatives to engage customers at key points during the online transaction to assure sales conversion and improve the customer experience.” [source]

According to the press release of eStara, analyst research has found that such solutions are useful to reduce shopping cart abandonment and increase transaction conversion rates.

To use the click-to-call service of eStara click here.

 

 

 

 

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