Yahoo Search Marketing is going to conduct the Yahoo! Summit Series Event titled “Search: Thinking Outside the Funnel”. The event will be held on Feb 22.


Yahoo Search Marketing is going to conduct the Yahoo! Summit Series Event titled “Search: Thinking Outside the Funnel”. The event will be held on Feb 22, 2006 at the 26+ Helen Mills Theater.

Agencies including iCrossing, Ogilvy and Sataactchi & Sataactchi, and executives from companies including American Express, Starwood Hotels, and Verizon will be attending the event.

The event aims to celebrate creative use of search in the media mix and will also present a Search Light Award.

The keynote speaker for the event is David Verklin, CEO of Carat Americas and Chairman of Asia Pacific.

The finalists for the Search Light Award are AvenueA/Razorfish, Agency.com, GM Planworks, and RPA. The event will review the creative campaigns nominated for the award and will be presented by the finalists.

For more information on the event, click here.

 

 

 

 

Sharing is caring