Quigo and Lonely Planet Announces a Partnership
Quigo and Lonely Planet have announced a partnership. They are planning to launch pay-per-click contextual advertising.
Quigo and Lonely Planet have announced a partnership. They are planning to launch pay-per-click contextual advertising.
The new advertising marketplace will use a private label version of Quigo’s AdSonar platform.
Cameron Holland, Lonely Planet’s VP of e-commerce, said: “LonelyPlanet.com’s new partnership with Quigo enables us to offer our travel-related advertisers a unique opportunity to communicate with curious, independent, socially-aware travelers who are actively engaged in researching and planning their next trip.” [source]
Quigo provides performance-based marketing solutions for premium-branded websites and advertisers.
Lonely Planet is a global travel information provider and publisher situated in Melbourne, Australia.
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