Behavioral Targeting Generated 17% More Looks Than Contextual Targeting

Behavioral targeting Generated 17% more looks than contextual targeting, according to a report by TACODA. For Panasonic, behavioral targeting delivered 16% more looks.

Behavioral targeting Generated 17% more looks than contextual targeting, according to a report by TACODA. For Panasonic, behavioral targeting delivered 16% more looks.

TACODA offers a free report – ‘The Advantage of Behavioral Targeting Increases Dramatically with Frequency’.

To download the report, click here.

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