Erika Ackerman has released “EMC News: Marketing News You Can Use” May 15, Vol 7, No 2. Two Articles: 5 Common Advertising Mistakes You Can Easily Avoid & How To Write Better Solo Ads.


Erika Ackerman has released “EMC News: Marketing News You Can Use” May 15, Vol 7, No 2.

Contents

The contents of the Newsletter are:

Editor Rants — Update On “Help Us Find A Better Place”

– Daily Quote

– Webmaster Resource

– Marketing Tip

– Marketing Articles

Article 1: 5 Common Advertising Mistakes You Can Easily Avoid

Article 2: How To Write Better Solo Ads

– Contest Corner

– Publisher’s Corner

– EMC News Disclaimer

Article

These are the points discussed in the two articles.

Article One: 5 Common Advertising Mistakes You Can Easily Avoid by Bob Leduc

“These 5 common advertising mistakes cause you to lose sales. But you can easily avoid these mistakes once you become aware of them.

1. Stop and Go Advertising

2. One Shot Advertising

3. Copycat Advertising

4. Scatter Shot Advertising

5. Self Focused Advertising”

Article Two: How To Write Better Solo Ads by Jeremy Gislason

“Writing responsive ads may seem like an exact science, but there are some simple things you can do to increase your response rate. Here are some tips on how to write better solo ads.

– Start with the subject line.

– Do Not use Re: or Fwd: in the subject line of your email.

– Make your subject as short as possible and as to the point as possible.

– Put some thought into your subject line as this is the make or break part of your ad.

– Write your ad like you are writing to yourself.

– As you write your copy, use strong and powerful words.

– Spell check your ad and then spell check it again and then read it several times and if possible, have someone else read it”. [source]

These points are discussed in detail in the newsletter.

To subscribe to the newsletter, visit eZine Marketing Centre.

 

 

 

 

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