Lyris Technologies has launched ‘Lyris ListManager 9.0’, an email marketing software that helps marketers evaluate effectiveness of their email campaigns.


Lyris Technologies has launched ‘Lyris ListManager 9.0’, an email marketing software that helps marketers evaluate effectiveness of their email campaigns.

Features of ListManager 9.0 include:

– ListManager engagement index to evaluate effectiveness of a campaign

– Report Dashboard to provide detailed campaign results

– A/B split testing to help users test different versions of their message

– New mail queue and navigation functionality

– Microsoft SQL Server 2005 support

Luis Rivera, CEO of Lyris Technologies, said: “These new and enhanced features provide companies with more sophisticated ways to create, publish, and manage all aspects of an email marketing program and analyze results for best performance”. [source]

For more information on ListManager 9.0, source.

To download a free trial of ListManager 9.0,click here.

 

 

 

 

 

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