Read Charles Heflin’s article titled “The Most Powerful SEO Strategy Ever Created”.


Charles Heflin’s article submitted to IMNewswatch is reprinted here:

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The Most Powerful SEO Strategy Ever Created

SEO2020.com is the newest source for “hype-free” SEO Strategy that has been proven by the test of time. The SEO strategy promoted here is one that follows Google’s algorithm patent posted to the US Patent office on March 31st 2005.

Those who have ignored this patent have had trouble ranking in the SERPs (Search Engine Results Pages). Those who have abided by it have noticed a steady rise in the SERPs along with higher, per click, revenue from Google AdSense ads. This SEO strategy is poured out in detail in an exclusive free report called, “The Backlink Report – The Plan”.

What is the Backlink Report ‘The Plan’ all About?

Search Engine Optimization (SEO) is becoming a very complex playing field for some while the answers are clear and simple to others.

Why are some people finding it so hard to rise in the Search Engine Results Pages (SERPs) and others find it immensely easy to get good rankings in the SERPs?

There is a clear divide between those who know and those that endlessly seek the newest strategy and techniques by searching the Internet, buying new tools and reading and posting to SEO forums for answers to their never ending quest for that elusive master key to online success.

What is that Divide?

The Majority

The majority of webmasters are in search of a way to quickly get indexed and then quickly rise in the SERPs for the purpose of making money with their new website. There is no doubt that this is the goal of all webmasters.

The majority are constantly seeking an answer or a tool that will help them mass produce their efforts. They are constantly looking for the newest strategy to help them achieve their goal. Take a look at any of the best webmaster and SEO forums and you will see evidence of what I am talking about.

There is a ton of money being made by e-book sellers, service sellers and software sellers who cater to the desperate mindset of the majority. The majority will save up their money and then shell it out quickly to jump on the latest bandwagon of elusive success.

The Few, the Proud

There is a small percentage of webmasters who don’t worry about seeking the next best thing because they adhere to a code of ethics that, by the sheer law of averages, always wins. They do not frequent forums for the next best strategy. They do not endlessly search for a new tool that will make their life easier.

The few and the proud are meeting and exceeding their financial goals and they hire employees or contract work to be done in order to multiply their effort. They don’t have time to tirelessly browse and post to forums because they are working their strategy. Their strategy has always worked from day one and will continue to work always.

What Makes the Few so Proud?

They are proud because they know that the effort they put forth today will continue to reap financial reward for years to come. They know that they are genuinely contributing to the community so in return, the community contributes to their well being. Itâs a fair trade that allows them to sleep well at night without worrying about finding that new strategy because their bank account is dwindling like water in a bucket full of holes.

What is Their Secret?

It is not a fancy piece of software or some trick that they are holding secret. The secret lies in simplicity.

You have one mindset that is always seeking the complex answer to SEO and the other that adherers to the the principle of simplicity.

How do They Keep it Simple?

The first step in playing any game is to learn the rules of the playing field and who dictates those rules. Any savvy webmaster knows this basic principle. That is the springboard from which to leap into the game. If you move into the game without knowing the rules and without knowing who sets them, you are doomed to fail from the start.

The savvy webmaster keeps it simple by adhering to the rules of the game. By adhering to the rules of the game they know that they will be playing for the long term. The game is simple to them because they know exactly what to do based on the guidelines that have been set.

Who Makes the Rules?

The savvy webmaster understands that they are placing content on the property of another entity (the search engines) that they themselves do not own. They also understand that in order to achieve the results they desire from that content that they must place that content according to the rules of the search engine or face penalty for defacing their property.

What Are the Rules?

The undisputed heavyweight champion of the search engines right now is Google and the other search engines are quickly following suit in order to compete. Understanding that Google leads the pack would lead the savvy webmaster to pay close attention to the rules set forth by Google.

Google has not specifically stated their exact rules but you can get a good idea of what rules they are trying to enforce by doing a little research. The savvy marketer will never take someone else’s word for it. They will conduct their own research to find out what the rules of the playing field are before implementing a strategy.

Google’s March 31, 2005 patent application reveals some details of Googleâs focus on quality. They have obviously already implemented some of these rules and are most definitely working to implement and enforce all of them. Why would Google place so much weight on these ideas that they would patent them?

The savvy marketer would use the simpler is better approach and say that, these are Google’s Rules. These are the rules of the playing field. These rules have been public knowledge for almost a year now. Not all of the rules have been put into effect, but they will be. At least thatâs what a savvy webmaster would conclude from the evidence.

By following the rules set forth by Google’s patent the savvy webmaster can be assured of always being on top of the latest algorithm changes. They don’t need to seek forum advice or buy a new e-book or a new piece of software that rides the latest temporary trend.

Does it Take Longer to See Results Playing by the Rules?

It takes just as much time to do things by the rules as it does to try to achieve results by breaking them. In an 8 hour day of working, the savvy webmaster works the same 8 hours as the desperate webmaster. At the end of the day the savvy webmaster makes more money because they operate under very clear guidelines that are not blurred by speculation.

Conclusion

The savvy webmaster makes more money because he is rewarded by the search engines for doing things the way they want them done on âtheirâ playing field. SEO2020.com’s primary focus is on true, hard facts that have been proven and will survive future search engine algorithm changes. The Backlink Report ‘The Plan’, is a free PDF download that is a must read for today’s Search Engine Optimist.

For more information about “The Plan” and customer testimonials visit:
http://www.seo2020.com/promo.html

For the latest in SEO Strategy visit:
http://www.seo2020.com

SEO2020.com Forum:
http://www.seo2020.com/seo-forum/

For Questions Contact:
Charles Heflin
CharlesH@SEO2020.com
3591 Sunfish Street
Murrells Inlet, SC 29576
(843) 333-6839
http://www.seo2020.com

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* Article Submitted to Imnewswatch by Charles Heflin.

 

 

 

 

 

 

 

 

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