Rob Taylor’s latest article is titled “How to get a ton of raving customer testimonials for your products and services”.


Rob Taylor’s latest article is titled “How to get a ton of raving customer testimonials for your products and services”.

Taylor says, “I buy a lot of products online, and I can pretty much count on the fingers of one hand the number of requests that I get asking me for a testimonial for the product I just purchased.

Testimonials are an essential ingredient to add to your marketing communications. The reason they work is that they employ social proof which is a very powerful influencer.

Often times people think that unless they have some kind of celebrity endorsement as a testimonial that they won’t bother… this is a major mistake… and here’s why”. [Read the complete post]

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