‘Word Of Mouth Marketing – Inside Your Buyer’s Brain’ – Smith’s Blog Post

Jeff Smith’s latest ‘Infoproduct Marketing Insiders’ blog post is titled “Word Of Mouth Marketing – Inside Your Buyer’s Brain”.

Jeff Smith’s latest ‘Infoproduct Marketing Insiders’ blog post is titled “Word Of Mouth Marketing – Inside Your Buyer’s Brain”.

Smith says, “We hear it all the time, people first make a decision to buy based on emotion and then justify the purchase with logic. Intuitively, we know its true, after all we have all been caught making purchases we had not previously planned.

How many times have you picked something up in a store, or hit the order button on a web page only to decide against purchasing the item once your brain has had time to justify based on logic?”. Read the complete Post…

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