Josh Anderson’s article is reprinted here.

$27 Secrets – What drives this entire process?

I have sold 1000 units of my new product at $27 and 200 at $17 in the wso forum in the last two weeks. The three primary factors that have generated so many sales are:

1. Price

2. Copy

3. Affiliate program

While I have not read the $7 secrets book I was thinking about the importance of affiliate programs in driving exponential exposure and why selling a product for $7 may in some circumstances be a mistake.

1. You cannot offer very much in commissions even if you offer 100% which lowers interest in affiliates promoting your site.

2. If your offer is compelling enough you may actually be able to charge 2 or 3 times as much and hense be able to offer a more reasonable earning opportunity for affiliates.

With my product offering I simply started with an email to a list of 10k subscribers and a wso offer.

Once the sales started coming in I started getting requests to know if I had an affiliate program (which I did but which was closed door only available upon request, to partners, and to buyers.

I started getting so many requests to join the affiliate program that I added it to the thank you page and follow up email for the buyers.

Since that initial email and wso post I have generated 2500 new subscribers, hundreds of new affiliates, and 5 figures in commission payouts for my clients… all on a $27 product.

This $27 product has also attracted the attention of dozens of potential business partners and brokers for other developments in my company because I leveraged the $27 product to drive exposure for a new back end service I will be releasing.

Affiliates are really motivated to promote the despite the low price because I am paying 55% commission and my sales letter is converting at 7-12% for most.

Each affiliate who promotes usually brings in a few more people besides the buyers who then become affiliates so my affiliate program and the exposure for my new product is growing exponentially on auto pilot.

Because the conversion rate is so high and because I also will be paying on back end affiliates are really pleased and overall the entire program is building huge exposure for my business.

This is just the beginning of innertia that will ultimately expose my offers to potential subscriber bases some as big as half a million as the other promotions of affiliates who have contacted me asking to either promote now, interview me, or partner with me open up exposure for my company.

This also is very good for them because I provide ways (especially in some of the partnerships and JV deals I am brokering) for the affiliate or partner to expand their reach and meet neads in markets that they are currently serving or that they would not otherwise have products and services to offer to.

So what drives this entire process?

1. An irresistable and in demand offer

2. Compelling copy that converts

3. An ecommerce, affiliate management, and customer management automation system.

4. A quality product and overdelivery

5. A list management system to capture curious visitors and buyers and follow up with them.

You can read a million books on new strategies and techniques for making money online but this is a model that has always worked and is one of the earliest models taught in IM.

I also believe that this model is hands down the fastest and easiest way to both make money online and build a list fast.

Yet so many neglect this model… why?

Because they are too busy looking for the latest and greatest thing and the demand for the latest gimmick drives the supply of products on the latest gimmicks so that you rarely hear people talking about the good ole foundation of….

Product creation, affiliate program, and business automation.

I dont have to rely on SEO, I don’t have to spend all day submitting articles, and I don’t spend any money on advertising… only on results and for those results I am sending tens of thousands of dollars in affiliate commissions to happy affiliates who are making as much as $1000 or more a day with my affiliate program.

So while you are using all the various methods available to you to build your business like article writing, seo, ppc etc…

Just dont forget to do what works.

Post Related Link

Total Web Audio

*IMNewswatch would like to thank Josh Anderson for granting permission to reprint the latest article.

Sharing is caring