‘Busting Out of the Inbox’ – RightNow White Paper
RightNow Technologies has released a new white paper: “Busting Out of the Inbox: Five New Rules of 1to1 Email Marketing”.
RightNow Technologies has released a new white paper: “Busting Out of the Inbox: Five New Rules of 1to1 Email Marketing”.
RightNow Announcement
RightNow team says, “We’ll show you several of the new 1to1 rules in action. The paper tells the story of how The Right Start, the largest national specialty retailer of juvenile products for infants and young children, uses targeted email campaigns to reach untapped prospects, fortify its brand and drive results across channels, including a 20% lift in in-store promotions.”
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RightNow White Paper Download Page
About RightNow
RightNow (NASDAQ: RNOW) is leading the industry beyond CRM to high-impact Customer Experience Management solutions. Approximately 1,800 companies around the world turn to RightNow to drive a superior customer experience across the frontlines of their business. As a win-on-service strategy becomes a business imperative, Customer Experience Management solutions have become essential for business success. [source]
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